Madonna has been slammed for her to decision to walk out in a coat made from the fur of chinchillas. She was pictured arriving at Cecconi’s in Mayfair, London, with husband Guy Ritchie wearing the three-quarter length coat, with animal rights campaigners claiming that 40 of the South American rodents were killed in order to make it.
A spokesperson for the People for the Ethical Treatment of Animals (Peta) branded the 48-year-old an attention seeker over her decision to wear the ?35,000 coat. Wearing a coat made of dozens of animals who were strangled or electrocuted got Madonna the attention she so desperately craves,” said Karen Chisholm. “But it also brought painful deaths to small, gentle animals who died for her vanity.” Poorva Joshipura, director of Peta Europe, said: “We encourage anyone who wears fur to watch videos of these animals being electrocuted, caught in traps and skinned alive. “Thousands of people, including Paris Hilton, have said that the videos changed their minds about wearing fur. “Chinchillas are shy, intelligent animals who can live for up to 15 years in the wild. Yet on fur farms, these animals are violently killed while fully conscious.”source